Last year our VIP tickets sold out! Take a look at what you missed


The best way to visit the Cycle Show and appreciate all it has to offer…

The new and improved VIP Lounge last year was over double the size with some amazing brands involved.

Meet the cycling legends in the VIP Lounge, skip the queues to try out the latest models and enjoy a VIP goody bag, stuffed with products!

Collect your ticket from the Box Office when you arrive at The Cycle Show. 

Already bought a standard ticket?
No worries! Upgrade your standard ticket – call The Ticket Factory directly on 0844 581 1314 to upgrade.




A stash full of WD-40 products included in your VIP Goody Bag


Skip the queues and stroll into the show before standard ticket holders. 

Have a complimentary Sports massage from the guys at Cloud Spa to truly relax and enjoy yourself! Massages are available from 11 am to 4 pm as a first come first served basis. 


Skip the queues and try out the latest models on our awesome test tracks.


Sign Up to the Road Test Track 48 hours before anyone else! 

Get yours hands on a copy of Cyclist Magazine, who will be joining us in the VIP Lounge too!

Automatic entry when you buy your VIP Ticket! 

Grab a fresh cup of coffee to keep you energised for your day of riding!


Get your hands on our limited edition VIP Goody Bag, full of exclusive goodies!


Save the planet and quench your thirst with a free re-usable water bottle from NAMED Sport! 

‘Ribble Lager’ A refreshing, light pale Craft lager with both a spicy and floral nose. Served in a 330ml can featuring limited edition packaging. You will be treated to an exclusive bike discount offer code written on a can.

*Please note there is no concession or child option for VIP – all tickets are £35.00