Ridgeback make bikes for all types of riding from eMTBs to tandems, but it’s their kids range that they’re probably best known for because most of us had one (or desperately wanted one) growing up. With the recently launched Ridgeback Kids Club
, Ridgeback is encouraging more and more youngsters to not only learn to ride but to love cycling as they grow up too. Anyone signing up gets a goody bag, discounts on Animal clothing and special birthday treats. And just in time for the Cycle Show, Ridgeback are launching a brand new range of lightweight, durable and fun bikes which will available for kids to try at the NEC, so be sure to stop by the Ridgeback Kids Test Track! It’s the perfect place for young ones to try out a range of Ridgeback bikes as well as models from sister brands Saracen JNR and Wishbone. Plus you can chat to the team about getting the right size and model for your budding tow path trail blazer.